Revolution has championed diversity and inclusion since the day it was born. With our purpose to develop cosmetics and skincare for every skin tone and for every budget, we have achieved many firsts in the beauty industry, from often launching the largest shade ranges in the market to the world's first makeup collab with a male influencer in Carmi. Working with a diverse talent pool and making sure our product ranges are widely available should be a given but there are areas we could do much better in.
We are committed to a programme of constant focus and evaluation from around the business. Following the BLM movement in 2020, we took steps to ensure accountability and improve areas where we were lacking in diversity. We launched our Power the Revolution team collective to fast track this diversity across the business. Power the Revolution’s first achievement was to launch our annual Revolution Academy with the aim of breaking down barriers to entering the beauty industry, offering the opportunity of employment (12 month paid position) to a diverse and under-represented group. In the first cohort, we recruited from ethnic minority groups and those with a registered disability. Four team members joined Revolution Beauty early in 2021.